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The Ultimate Deception by Riot – Sending Test Invitation Emails for League of Legends: Wild Rift while Advertising Sett’s Emote

Sett's new emote is designed in the style of the famous animated series JoJo's Bizarre Adventure.

December 1, 2025
in Games
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In recent days, League of Legends: Wild Rift has been the hot topic as it opened Alpha Test, allowing gamers to experience it directly and share their own reviews. The appeal of playing League of Legends on mobile is so strong that not only players in the designated countries but many gamers from around the world have gone to great lengths to test this game.

The current desire of many gamers
The current desire of many gamers

However, only a select few gamers who were designated by Riot Games or received invitation emails have the opportunity to experience League of Legends: Wild Rift. Whether it was intentional or accidental, Riot Games came up with a new advertising trick for League of Legends by sending a “deceptive” email with the title inviting players to test League of Legends: Wild Rift, but the content was entirely different as it introduced Sett’s new emote.

PotatoWard specializes in updating the latest information about League of Legends for Southeast Asian gamers, similar to the Surrender at 20 page for the SEA region. This guy just fell for Riot Games' 'deception'.
PotatoWard specializes in updating the latest information about League of Legends for Southeast Asian gamers, similar to the Surrender at 20 page for the SEA region. This guy just fell for Riot Games’ ‘deception’.
He hopes for a test invitation for League of Legends: Wild Rift from Riot, but it's just DIO!!!! - Riot Games has gone this far (the voice actor for Sett in the Japanese server is also the actor responsible for the character Dio in the series JoJo's Bizarre Adventure).
He hopes for a test invitation for League of Legends: Wild Rift from Riot, but it’s just DIO!!!! – Riot Games has gone this far (the voice actor for Sett in the Japanese server is also the actor responsible for the character Dio in the series JoJo’s Bizarre Adventure).

Fortunately, PotatoWard later received an official invitation to test League of Legends: Wild Rift, rather than the “deception” mentioned earlier. There’s a saying, “Masters do not surpass opportunities,” and Riot Games took advantage of the current excitement surrounding League of Legends: Wild Rift to promote their new product, truly an unpredictable move.

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An unbelievable marketing stunt by Riot Games
An unbelievable marketing stunt by Riot Games

Back to Sett’s new emote, it’s easy to recognize that Riot Games designed it based on a famous meme of the character Dio from the series JoJo’s Bizarre Adventure. On the Vietnamese server, you can easily obtain it by playing just 10 matches. With the same voice actor on the Japanese server, Sett has long been considered the Dio of League of Legends by gamers.


Hopefully, in the future, Riot Games will also bring the voice of the character Jotaro into one of the champions of League of Legends, as having only Dio seems a bit out of sync.

KONO SETT DA
Tags: league of legendsLoL: Wild RiftRiot GamesSett

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