Another “victim” due to T1’s internal drama
Since the T1 – Zeus drama and later the T1 – Gumayusi – Smash incident erupted, the League of Legends community has been exhausted but more concerned about the “victims” who have inadvertently gotten caught up in the situation. Among them, perhaps the lightest case is Faker, who is only mentioned because fans are eager for the team captain to speak out. Meanwhile, Doran’s viewership has plummeted after duoing with Smash on stream, and recently a major brand has had to taste the “bitter fruit”.
Specifically, in a recent advertisement poster, KLEVV used images of the T1 League of Legends team, the reigning World Championship champions, alongside the T1 VALORANT team, who also recently won the Bangkok Masters, as visuals. However, the brand’s mistake was featuring Smash alongside the other five members. Immediately, a storm of outrage hit the brand’s post, and KLEVV had to delete it shortly after.
For those who may not know, KLEVV is a premium brand for gamers and high-performance users, from Essencore, a major supplier in the DRAM and NAND Flash application field, with 100% shareholding by SK Hynix – the second-largest global player in memory chips.
Only T1’s management can resolve the situation
In reality, only when T1’s management announces the lineup for the 2025 Regular Seasons and confirms the player who will play as T1’s AD can the situation see new developments. In recent days, the attention of T1 fans and the LCK in general has shifted to more shocking dramas, but clearly, T1 fans are still watching every move related to “their beloved team”.
Nevertheless, T1’s management must also calculate carefully. Their decisions not only affect the team’s performance in this season or the mood of the fans but also the future of the two AD carries, one of whom is currently the best AD in the world and the other still has a future ahead.